{"id":1655,"date":"2024-08-05T18:06:32","date_gmt":"2024-08-05T18:06:32","guid":{"rendered":"https:\/\/es.notificationbutton.com\/help\/?post_type=docs&p=1655"},"modified":"2026-06-09T17:32:46","modified_gmt":"2026-06-09T17:32:46","slug":"revenue-recovery-protocol","status":"publish","type":"docs","link":"https:\/\/icortex.ai\/help\/automatiza-tu-tienda\/revenue-recovery-omnichannel\/revenue-recovery-protocol\/","title":{"rendered":"Revenue Recovery Protocol"},"content":{"rendered":"\n

The Revenue Recovery<\/em> functionality transforms latent sales opportunities into concrete transactions. To ensure the completion of the sale, the system executes multiple contact attempts within a 48-hour span. Below are the options available for your E-commerce infrastructure.<\/p>\n\n\n\n

There are multiple vectors to induce Profiles to complete their acquisition. The inherent advantage is its automated nature.<\/p>\n\n\n\n

It is an automated process<\/strong>, eliminating the need for manual supervision of each abandonment event. These messages are managed by the system and do not support manual editing by the user.<\/p>\n\n\n\n

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Operational Procedure<\/h2>\n\n\n\n

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Once a Profile abandons a cart, the system initiates the incentive Orchestration within the subsequent 48 hours. The protocol is as follows:<\/p>\n\n\n\n

\u2714<\/mark> 1 hour after abandonment:<\/strong> An email is orchestrated (the application uses <\/mark>credits<\/mark><\/a> for this function; ensure your balance is sufficient) and a push notification (directed to Profiles that have accepted the subscription via the Capture Trigger<\/mark><\/a>).<\/p>\n\n\n

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Example of push notification display.<\/figcaption><\/figure>\n<\/div>\n\n\n

\u2714<\/mark> 2 hours after: <\/strong>A WhatsApp message is orchestrated to the Profile’s device (this requires having WhatsApp configured<\/mark><\/a> and understanding the WhatsApp message delivery mechanism<\/a><\/mark>)<\/p>\n\n\n\n

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\u2714<\/mark> 4 hours after abandonment: <\/strong>A second recovery attempt is executed. It is recommended to pre-configure an incentive to boost this contact, for example: free shipping or a discount. If you require assistance setting up an incentive, consult this shortcut<\/mark><\/a>.<\/p>\n\n\n\n

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\u2714<\/mark> 24 hours after:<\/strong> Email and push notification are resent.<\/p>\n\n\n\n

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\u2714<\/mark> 40 hours after: <\/strong>This constitutes the system’s final attempt. Email and push notification are orchestrated.<\/p>\n\n\n\n

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Location of Orchestrated Messages<\/h2>\n\n\n\n

All orchestrated messages are accessible for a period of 5 days in the Logs<\/strong> section of the main menu of the iCortex Engineering Revenue Ecosystem.<\/p>\n\n\n\n

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The execution of this protocol ensures the optimization of the conversion cycle.<\/p>\n\n\n\n

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<\/p>\n","protected":false},"excerpt":{"rendered":"

Conversion optimization for abandoned carts through automated orchestration.<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":2255,"menu_order":12,"comment_status":"closed","ping_status":"closed","template":"","doc_tag":[619,349,620,621,593,490,25],"doc_badge":[],"class_list":["post-1655","docs","type-docs","status-publish","hentry","doc_tag-abandoned","doc_tag-abandoned-carts","doc_tag-carts","doc_tag-lost","doc_tag-purchases","doc_tag-revenue-recovery","doc_tag-whatsapp","no-post-thumbnail"],"acf":[],"_links":{"self":[{"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/docs\/1655","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/comments?post=1655"}],"version-history":[{"count":18,"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/docs\/1655\/revisions"}],"predecessor-version":[{"id":5329,"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/docs\/1655\/revisions\/5329"}],"up":[{"embeddable":true,"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/docs\/2255"}],"wp:attachment":[{"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/media?parent=1655"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/doc_tag?post=1655"},{"taxonomy":"doc_badge","embeddable":true,"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/doc_badge?post=1655"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}