{"id":1221,"date":"2024-06-26T00:01:11","date_gmt":"2024-06-26T00:01:11","guid":{"rendered":"https:\/\/es.notificationbutton.com\/help\/index.php\/es\/primeros-pasos\/notificaciones-enviadas\/"},"modified":"2026-04-30T03:03:09","modified_gmt":"2026-04-30T03:03:09","slug":"orchestrated-campaign-analysis","status":"publish","type":"docs","link":"https:\/\/icortex.ai\/help\/estadisticas-y-ventas\/orchestrated-campaign-analysis\/","title":{"rendered":"Orchestrated Campaign Analysis"},"content":{"rendered":"<p>This section allows you to <strong><mark style='background-color:#ffffff;color:' class='has-inline-color'>evaluate the effectiveness of your Orchestrations<\/mark><\/strong>. You will be able to track total clicks, understand Profile behavior by observing Orchestrations displayed without interaction, identify barriers with Orchestrations closed by the Profile, and optimize delivery by observing those not yet displayed.<\/p><div style='height:7px' aria-hidden='true' class='wp-block-spacer'><\/div><h2 class='wp-block-heading'>Functionality Location<\/h2><div style='height:18px' aria-hidden='true' class='wp-block-spacer'><\/div><p><strong>The \u201cDeployed Orchestrations\u201d section is located in the \u201cSummary\u201d tab, at the end of the main view.<\/strong> Below is a visual resource to facilitate its location:<\/p><div style='height:18px' aria-hidden='true' class='wp-block-spacer'><\/div><figure class='wp-block-video'><video controls src='https:\/\/es.notificationbutton.com\/help\/wp-content\/uploads\/2024\/06\/Send-Messages-Easily-with-Notification-Button-1.mp4'><\/video><\/figure><div style='height:18px' aria-hidden='true' class='wp-block-spacer'><\/div><h2 class='wp-block-heading'>Orchestration Filtering<\/h2><div style='height:18px' aria-hidden='true' class='wp-block-spacer'><\/div><ol class='wp-block-list'><li>It is possible to select the number of Orchestrations to view.<\/li><\/ol><div class=\"wp-block-image\"><figure class=\"alignleft size-full is-resized\"><img src='https:\/\/es.notificationbutton.com\/help\/wp-content\/uploads\/2024\/06\/image-98.png' alt='' class='wp-image-1231' style='width:368px;height:auto' \/><figcaption class='wp-element-caption'>Visualization of the quantity options for Orchestrations that can be displayed.<\/figcaption><\/figure><\/div><div style='height:19px' aria-hidden='true' class='wp-block-spacer'><\/div>2. Search for specific Orchestrations<div style='height:18px' aria-hidden='true' class='wp-block-spacer'><\/div><div class=\"wp-block-image\"><figure class=\"alignleft size-full is-resized\"><img src='https:\/\/es.notificationbutton.com\/help\/wp-content\/uploads\/2024\/06\/image-99.png' alt='' class='wp-image-1232' style='width:347px;height:auto' \/><figcaption class='wp-element-caption'>Search bar to enter the Orchestration.<\/figcaption><\/figure><\/div><div style='height:19px' aria-hidden='true' class='wp-block-spacer'><\/div><h2 class=\"wp-block-heading\">Orchestration Information<\/h2><div style='height:18px' aria-hidden='true' class='wp-block-spacer'><\/div><p>Within the Orchestrations table, there are six columns with relevant data; let&#8217;s analyze each one:<\/p><div style='height:24px' aria-hidden='true' class='wp-block-spacer'><\/div><h3 class='wp-block-heading'><strong>Architectures<\/strong><\/h3><p>Visualization of the Architecture content featured in the Orchestration.<\/p><div class=\"wp-block-image\"><figure class=\"alignleft size-large is-resized\"><img src='https:\/\/es.notificationbutton.com\/help\/wp-content\/uploads\/2024\/06\/Send-Messages-Easily-with-Notification-Button-1-1024x518.png' alt='' class='wp-image-1233' style='width:731px;height:auto' \/><figcaption class='wp-element-caption'>Deployed Orchestrations table, &#8216;Architectures&#8217; column.<\/figcaption><\/figure><\/div><div style='height:18px' aria-hidden='true' class='wp-block-spacer'><\/div><h3 class='wp-block-heading'><strong>Profiles<\/strong><\/h3><p>Allows you to visualize how many Profiles were impacted by each Orchestration.<\/p><div class=\"wp-block-image\"><figure class=\"alignleft size-large is-resized\"><img src='https:\/\/es.notificationbutton.com\/help\/wp-content\/uploads\/2024\/06\/Send-Messages-Easily-with-Notification-Button-2-1024x524.png' alt='' class='wp-image-1234' style='width:741px;height:auto' \/><figcaption class='wp-element-caption'>Deployed Orchestrations table, &#8216;Profiles&#8217; column.<\/figcaption><\/figure><\/div><div style='height:21px' aria-hidden='true' class='wp-block-spacer'><\/div><h3 class='wp-block-heading'><strong>Status<\/strong><\/h3><p>Allows you to verify if the Orchestrations were dispatched successfully.<\/p><div class=\"wp-block-image\"><figure class=\"alignleft size-large is-resized\"><img src='https:\/\/es.notificationbutton.com\/help\/wp-content\/uploads\/2024\/06\/Send-Messages-Easily-with-Notification-Button-3-1024x511.png' alt='' class='wp-image-1235' style='width:745px;height:auto' \/><figcaption class='wp-element-caption'>Deployed Orchestrations table, &#8216;Status&#8217; column.<\/figcaption><\/figure><\/div><div style='height:18px' aria-hidden='true' class='wp-block-spacer'><\/div><h3 class='wp-block-heading'><strong>Orchestration Nodes<\/strong><\/h3><p>This column displays through which node each Orchestration was dispatched, e.g., push, email.<\/p><div class=\"wp-block-image\"><figure class=\"alignleft size-large is-resized\"><img src='https:\/\/es.notificationbutton.com\/help\/wp-content\/uploads\/2024\/06\/Send-Messages-Easily-with-Notification-Button-4-1024x547.png' alt='' class='wp-image-1236' style='width:784px;height:auto' \/><figcaption class='wp-element-caption'>Deployed Orchestrations table, &#8216;Orchestration Nodes&#8217; column.<\/figcaption><\/figure><\/div><div style='height:19px' aria-hidden='true' class='wp-block-spacer'><\/div><h3 class='wp-block-heading'><strong>Deployment Date<\/strong><\/h3><p>Shows the date and time each specific Orchestration was dispatched.<\/p><figure class='wp-block-image size-large is-resized'><img src='https:\/\/es.notificationbutton.com\/help\/wp-content\/uploads\/2024\/06\/Send-Messages-Easily-with-Notification-Button-5-1024x534.png' alt='' class='wp-image-1237' style='width:784px;height:auto' \/><figcaption class='wp-element-caption'>Deployed Orchestrations table, &#8216;Deployment Date&#8217; column.<\/figcaption><\/figure><h3 class='wp-block-heading'><strong>Actions<\/strong><\/h3><p>Within this column, you will find the visualizations for each Orchestration, performance metrics, and the option to delete the Orchestration.<\/p><figure class='wp-block-image size-large is-resized'><img src='https:\/\/es.notificationbutton.com\/help\/wp-content\/uploads\/2024\/06\/Send-Messages-Easily-with-Notification-Button-6-1-1024x530.png' alt='' class='wp-image-1250' style='width:730px;height:auto' \/><figcaption class='wp-element-caption'>Deployed Orchestrations table, &#8216;Actions&#8217; column.<\/figcaption><\/figure><div style='height:15px' aria-hidden='true' class='wp-block-spacer'><\/div><h3 class='wp-block-heading' style='font-size:21px'>&#8211; Orchestration Visualization<\/h3><figure class='wp-block-image size-full is-resized'><img src='https:\/\/es.notificationbutton.com\/help\/wp-content\/uploads\/2024\/06\/image-100.png' alt='' class='wp-image-1238' style='width:280px;height:auto' \/><\/figure><div style='height:15px' aria-hidden='true' class='wp-block-spacer'><\/div><h3 class='wp-block-heading' style='font-size:21px'>&#8211; Performance Metrics<\/h3><figure class='wp-block-image size-full is-resized'><img src='https:\/\/es.notificationbutton.com\/help\/wp-content\/uploads\/2024\/06\/notificaciones-grafico-1.png' alt='' class='wp-image-1242' style='width:609px;height:auto' \/><\/figure><p><strong>On the left section, you will find granular information on the Orchestrations: views, interactions, and clicks.<\/strong><\/p><div style='height:13px' aria-hidden='true' class='wp-block-spacer'><\/div><figure class='wp-block-image size-full is-resized'><img src='https:\/\/es.notificationbutton.com\/help\/wp-content\/uploads\/2024\/06\/kkjk.png' alt='' class='wp-image-1244' style='width:408px;height:auto' \/><\/figure><div style='height:14px' aria-hidden='true' class='wp-block-spacer'><\/div><p>\u2705<strong>Total Clicks:<\/strong> Indicates the aggregate number of times Profiles have interacted by clicking on the dispatched Orchestrations. A high volume of clicks suggests high relevance and appeal of the Architecture.<\/p><div style='height:16px' aria-hidden='true' class='wp-block-spacer'><\/div><p>\u2705<strong>Orchestrations displayed without interaction:<\/strong> Reflects how many Orchestrations have been viewed by Profiles but have not generated any action (e.g., clicks). This helps identify Orchestrations that are seen but do not catalyze a response, suggesting the need to review the content strategy to increase persuasion or relevance.<\/p><div style='height:16px' aria-hidden='true' class='wp-block-spacer'><\/div><p>\u2705<strong>Displayed and closed by the Profile<\/strong>: Details the number of Orchestrations that Profiles have dismissed without interacting. If a high rate of closing without reading is observed, it is imperative to re-evaluate the deployment strategy and the Architecture content.<\/p><div style='height:16px' aria-hidden='true' class='wp-block-spacer'><\/div><p>\u2705<strong>Not yet displayed:<\/strong> Represents the volume of messages that have not yet been opened or viewed by the Profiles. In the case of email communications, it indicates that the message has not been opened; in the case of push notifications, it indicates that the message could not be displayed due to notification bar saturation on the device, device inactivity, or the Profile unsubscribing from push notifications.<\/p><div style='height:18px' aria-hidden='true' class='wp-block-spacer'><\/div><p><strong>On the right section, you will find the detail of interaction points (clicks):<\/strong><\/p><figure class='wp-block-image size-full is-resized'><img src='https:\/\/es.notificationbutton.com\/help\/wp-content\/uploads\/2024\/06\/iuiu-1.png' alt='' class='wp-image-1256' style='width:383px;height:auto' \/><\/figure>-Clicks on image or text-Clicks on primary button-Clicks on secondary button <hr class='wp-block-separator has-alpha-channel-opacity' \/> <div style='height:24px' aria-hidden='true' class='wp-block-spacer'><\/div><p>Detailed analysis of your Orchestrations is now available for continuous optimization.<\/p><div style='height:12px' aria-hidden='true' class='wp-block-spacer'><\/div>Here is an article you might be interested in \u27a1\ufe0f<mark style='background-color:#ffffff;color:#00aec6' class='has-inline-color'>Visualization of generated transactions<\/mark><\/p>","protected":false},"excerpt":{"rendered":"<p>Access performance metrics for deployed Orchestrations.<\/p>\n","protected":false},"author":5,"featured_media":2279,"parent":1040,"menu_order":5,"comment_status":"closed","ping_status":"closed","template":"","doc_tag":[487,66,513,557,199,198],"doc_badge":[],"class_list":["post-1221","docs","type-docs","status-publish","has-post-thumbnail","hentry","doc_tag-campaign-orchestration","doc_tag-email","doc_tag-icortex","doc_tag-mass","doc_tag-push","doc_tag-web-push"],"acf":[],"_links":{"self":[{"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/docs\/1221","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/comments?post=1221"}],"version-history":[{"count":20,"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/docs\/1221\/revisions"}],"predecessor-version":[{"id":4550,"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/docs\/1221\/revisions\/4550"}],"up":[{"embeddable":true,"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/docs\/1040"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/media\/2279"}],"wp:attachment":[{"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/media?parent=1221"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/doc_tag?post=1221"},{"taxonomy":"doc_badge","embeddable":true,"href":"https:\/\/icortex.ai\/help\/wp-json\/wp\/v2\/doc_badge?post=1221"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}